OSIM introduced ‘Online-merge-Offline’ (OMO) sales feature, achieving omni-channel retailing and 30% of conversion rate

By adopting Omnichat’s online-merge-offline (OMO) sales feature, OSIM seamlessly combines its digital interactivity with offline sales, and provides pre-sales and after-sales support via WhatsApp. The sales performance and revenue have been improved with its customer-centric strategy.

Conversion rates driven by WhatsApp Broadcast

Exclusive coupon

Significantly increase VIP sales


Enquiries are handled by automated systems

Brand Story

As a pioneer in branded healthy lifestyle products, OSIM leverages on new and patented technologies to develop well-being products and a variety of chairs that are rich in features and excellent in quality.

to achieve business goals
OMO Sales

OSIM introduced Omnichat’s OMO sales feature, so frontline sales can understand customer needs through 1-on-1 WhatsApp conversations and provide more tailored sales services.

We appreciate the function of recognising the revenue of each salesperson once the transactions are completed, it demonstrates the synergy of bridging the online and offline ecosystem.

Regina Ip, Marketing Manager of OSIM

OMO Sales

Omnichat automatically binds customers to frontline sales, allowing OSIM’s salespeople to provide personalised product recommendations. Powered by Omnichat, WhatsApp e-cpoupons can also accelerate customers’ buying process.

WhatsApp Broadcast

OSIM blasted out WhatsApp Broadcast messages with a purchase link button during the Double 11 promotion period, effectively reaching target customers and maximising business opportunities through WhatsApp.

Website marketing

OSIM can easily set up in-site promotion messages after the installation of Omnichat’s website plugin. When customers browse the specified webpages or stay for the specified period, the message will be triggered to drive attention and conversions.


Increased conversion rate

By adopting Omnichat’s conversational commerce solution, OSIM easily used WhatsApp to send broadcast messages and VIP exclusive coupons, and implemented online-merge-offline sales to seize every potential business opportunity, increasing the conversion rate by 9 times!

features used by the brand
Website Remarketing
Personalised promotional messages will be shown automatically based on customer browsing pages and dwell time.
One-stop Customer Service System

Centralised management of omni-channel messages from WhatsApp, FB, IG, LINE, WeChat to website live chat.

Broadcast WhatsApp, Facebook, LINE messages to target audience. Reports for reviewing revenue and click-through rate results are generated automatically.
Automated Chatbot
Set up automated WhatsApp, FB, IG and LINE Chatbot to reduce customer waiting time.
OMO Sales
Online merging Offline sales. Frontline sales can conduct 1 on 1 selling anytime, anywhere.
Available for online and offline stores. Support tracking, counting, and distribution quantity features. Exclusive coupons can be sent to VIPs by sales.

The digital revolution has showcased the convergence of offline and online commerce with proven sales growth.

Regina Ip, Marketing Manager of OSIM

Book a Demo

Please fill in the form below and we will be in touch shortly.
1-on-1 consultation
Tailor-made solutions
Successful use cases
Thanks for filling out your information, and we will get in touch soon!